By

Maruf Yusupov
You heard it right. This was a quote from Theodore Levitt who was an American economist and professor at Harvard Business School. The actual quote goes something like this: –People don’t want to buy a quarter-inch drill, they want a quarter-inch hole. Theodore Levitt This is so profound. It shifts our focus from us, our...
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So you are a start up or just got introduced to email marketing and you want to dive deep. Listen up. Pay close attention. If there is one thing you want to take with you, then let this be it.  This will make it or break it for you. There are mainly two types of...
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How to choose a cheap email marketing software?
Maybe you have read our blog article Is Email Marketing Dead and now you want to take advantage of it. So, what is next? How to choose a cheap email marketing software? While there are tons of email marketing softwares out there, here are 6 things to look for: Deliverability How likely is it for...
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Before we jump on the main question, let’s answer this question first. What is Email Marketing? You have heard of email marketing repeatedly on the internet, at conferences and during marketing strategy meetings. They say email marketing helps your startup, enriches business communications, targets specific key markets, and is both cost-effective and environmentally friendly. But...
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Here is an email glossary of common email marketing terms. Look up a word, or enlarge your email marketing vocabulary. Our email dictionary is constantly refreshed to provide you with the most up-to-date definitions of email marketing terms. Here are some of them: Absolute URL (see also local URLs) a URL that gives the complete...
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First things first. Let’s be clear. What do I mean by 10x? Does it work for everybody? What is the catch? What is it? What do I mean by 10x Your Business? Main objective of any business is to make a profit. Some of us are fortunate enough to make a meaning while we make...
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7 Million Emails in 7 Months Hey there, 2016 was the year Cloudy was born. Cloudy was born in the middle of difficulty out of necessity. We were sending millions of emails a month, but there was not an affordable alternative email software. So we developed Cloudy for our own use and we were using and...
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All You Need To Know About Email Bounce Rates Bounce rates play an important role in your email marketing strategy. The lesser the bounce rate, the better. So what exactly is a bounce rate? How do we use this parameter to achieve a successful email marketing strategy? What is a bounce rate? A bounce rate is...
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Story of Cloudy.Email First things first. Let me tell you what Cloudy is before sharing how it got started. Cloudy.Email is an affordable email platform with a disruptive pricing with high open rates that delivers your emails into your subscribers inbox. Our Story Ideas for a new startup come from different places and different times....
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