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Email Marketing
Did you know spam makes up 45% of all emails sent? In fact: No major industry was able to break the 80% inbox placement mark in 2015. Source: Return path Get this: “One out of every five emails sent either gets filtered as spam or blocked entirely.” Now: There are multiple factors which play an...
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Look. I get it. Subject lines can be tricky. You’re wondering: How do I make my subject line short and sweet while still getting my point across? How do I grab my audience’s attention, make them stop mid-scroll as they’re sorting through emails in their inbox? How do I boost the effectiveness of my subject...
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Did you know welcome emails generate four times more opens and 5 times more clicks than any other email sent? Source: Experian Whether it is an automated opt-in confirmation or a branded welcome message… …the first email a new subscriber receives, sets the stage for developing a stronger customer relationship with your audience. Get this:...
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So you are a start up or just got introduced to email marketing and you want to dive deep. Listen up. Pay close attention. If there is one thing you want to take with you, then let this be it.  This will make it or break it for you. There are mainly two types of...
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How to choose a cheap email marketing software?
Maybe you have read our blog article Is Email Marketing Dead and now you want to take advantage of it. So, what is next? How to choose a cheap email marketing software? While there are tons of email marketing softwares out there, here are 6 things to look for: Deliverability How likely is it for...
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Before we jump on the main question, let’s answer this question first. What is Email Marketing? You have heard of email marketing repeatedly on the internet, at conferences and during marketing strategy meetings. They say email marketing helps your startup, enriches business communications, targets specific key markets, and is both cost-effective and environmentally friendly. But...
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Here is an email glossary of common email marketing terms. Look up a word, or enlarge your email marketing vocabulary. Our email dictionary is constantly refreshed to provide you with the most up-to-date definitions of email marketing terms. Here are some of them: Absolute URL (see also local URLs) a URL that gives the complete...
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First things first. Let’s be clear. What do I mean by 10x? Does it work for everybody? What is the catch? What is it? What do I mean by 10x Your Business? Main objective of any business is to make a profit. Some of us are fortunate enough to make a meaning while we make...
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All You Need To Know About Email Bounce Rates Bounce rates play an important role in your email marketing strategy. The lesser the bounce rate, the better. So what exactly is a bounce rate? How do we use this parameter to achieve a successful email marketing strategy? Read on. What is a bounce rate? A bounce...
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